Me2B links anonymous prepaid users with their authenticated profiles and social media data, creating a real-time data value exchange. This ecosystem empowers mobile operators, advertisers, and consumers alike by subsidizing prepaid airtime and data transactions through personalised offers and rewards
For Mobile Operators
In emerging markets, where over 90% of mobile users are on prepaid plans, churn and retention remain critical challenges. Our solution transforms anonymous prepaid customers into directly engaged “virtual postpaid” users, enabling personalised engagement and reducing churn.
For Advertisers
Me2B eliminates digital ad fraud while enabling authentic 1-to-1 marketing. By redirecting advertising spend into direct-to-customer value propositions, we drive increased Customer Lifetime Value (CLV) and meaningful engagement.
For Consumers
We bridge the gap between consumers’ growing need for affordable mobile data and their desire for enhanced value from their personal data. Acting as a “trusted” broker, we leverage “Consent & Preferences” to secure the best prepaid top-up plans and rewards, ensuring consumers benefit directly from their data.